Viceroy Hotels & Resorts Names Arash Azarbarzin Chief Executive Officer
Viceroy Hotels & Resorts announces the appointment of Arash Azarbarzin as Chief Executive Officer, marking a significant milestone in the brand’s reimagined global expansion. A seasoned leader with more than 40 years of experience in luxury and lifestyle hospitality, Azarbarzin brings a visionary approach to growth, sustainability, and innovation across Viceroy’s portfolio.
Viceroy Hotels & Resorts, Modern Luxury Hotel Brand, Appoints Hospitality Veteran Yoav Gery as Chief Development Officer
Viceroy Hotels & Resorts, the award-winning hospitality group known for its highly individual modern luxury hotels and resorts around the world, announced today the appointment of industry veteran, Yoav Gery, to Chief Development Officer. The brand was acquired by an investor group led by Principals of Highgate earlier this year. As a hospitality leader for nearly 25 years, Viceroy has strategically burgeoned from its debut Santa Monica location into a portfolio of iconic hotels and resorts in global destinations such as St. Lucia, Chicago, Los Cabos and Snowmass. Viceroy made its first foray into Europe with the opening of Viceroy Kopaonik Serbia in 2021, and is thrilled to be adding to its international footprint with the opening of Viceroy at Ombria Algarve in Portugal this fall and Viceroy Bocas Del Toro Panama in 2026.
